We invite you to join the ever-growing family of boaters who experience a REASSURING DIFFERENCE WITH FORMULA. That difference is the result of finetuned design, authentic craftsmanship and a companywide insistence on excellence. It means you’ll enjoy more priceless moments with family and friends each time you boat. The Porter family wouldn’t settle for less and neither should you!
CELEBRATING 67 YEARS of ongoing advancement in marine manufacturing, Formula’s tradition of excellence continues to surpass expectations with the ultimate goal of providing consistently gratifying experiences on the water with family and friends. SINCE 1976, Formula has been 100% owned and managed by the Porter family, focused on continual product improvement throughout the line, from the smallest Bowrider to the superlative 500 SSC. Although he passed in 2021, Vic Porter leaves a lasting legacy of visionary design, superior execution, and most importantly, a satisfied and pleased customer. A dedicated team of employees do their best every day, combining premium materials with detailed fit and finish to achieve the extraordinary standard of quality required in a Formula.
The Porters realize the importance of responsive, customer-oriented service for owners, addressing issues through area dealerships, authorized service centers and the technical assistance team located at the manufacturing facility.
THE PORTERS invite you to join the ever-growing family of boaters who experience a reassuring difference with Formula. That difference is the result of fine-tuned design, authentic craftsmanship and a company-wide insistence on excellence. It means you’ll enjoy more priceless moments with family and friends each time you boat. The Porter family wouldn’t settle for less, and neither should you.
It’s in the sleek design, the solid dependability, the smooth, fast ride, and most important of all, the boating satisfaction with family and friends that you experience over and over again.
AND THAT MAKES ALL THE DIFFERENCE IN THE WORLD!
Experience the thrill of building your personalized Formula. Pick the paint, powertrain, accessories and more with our new boat builder. Then, get out on the water with great family and friends!